By OBA Practice Management Advisor, Julie Bays

If you’re looking to grow your law practice with insights from those who’ve mastered the art, consider Be That Lawyer: 101 Top Rainmakers’ Secrets to Growing a Successful Law Practice by Steve Fretzin. Released on May 1, 2025, this book compiles actionable strategies from 101 accomplished attorneys, covering areas like client development, branding, time management, and leadership. The book has been well-received, boasting a 5.0 out of 5 stars rating on Amazon.

Fretzin, a legal business development coach and host of the BE THAT LAWYER podcast, has compiled this collection to help attorneys at all stages enhance their business skills and achieve better client outcomes. By strengthening their ability to build sustainable practices, legal professionals can improve the quality of the services they provide. Better client communication, efficient time management, and a strong personal brand are crucial for professional competence and delivery of their services.

As legal tech consultant Jared Correia put it, the book is a “treasure trove of advice for would-be and rising rainmakers,” offering real-world guidance that lawyers can implement immediately. It’s a highly rated and well-reviewed resource that supports the development of the core competencies lawyers need in today’s evolving legal landscape. Here is a good review by Jared Correia: “101 Top Rainmakers’ Secrets: Be THAT Lawyer, Not That Other Lawyer Who Doesn’t Know How to Get Business.”

Whether you’re a solo practitioner or part of a larger firm, this book offers practical insights to help you build a strong, sustainable law practice. Not ready to purchase a copy? You can borrow it from the OBA Management Assistance Program Lending Library. While you’re browsing, be sure to explore our full catalog or contact me for a sortable list. You might discover a few more resources worth adding to your reading list.