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Bar Journal Advertising Standards


1. All advertising proposed for the Oklahoma Bar Journal and any other publication of the Oklahoma Bar Association ("OBA") is subject to the approval of the OBA. The OBA reserves the right to reject any advertising that it determines is inconsistent with the purposes and policies of the OBA or with these advertising standards for OBA publications. The decision of the OBA on whether to accept advertising will be final and controlling.

2. The OBA has been established for the purposes set forth in Title 5 Okla. Stat., Chapter 1, Appendix 1. Through its publications, the OBA seeks to advance these purposes and otherwise to serve the professional needs and enhance the professional lives of its members.

3. The OBA has determined that publication of advertisements for products and services in OBA publications may imply the endorsement, support or approval of such products and services, and hence will consider that implication in determining whether or not proposed advertising will be accepted. If accepted, advertising which implies the OBA's endorsement, recommendation, support, or approval shall include a disclaimer which indicates that the product or service is not endorsed, recommended, supported, or approved by the OBA.

4. The OBA reserves the right to reject advertising that it determines is inconsistent with the professional character of its publications. As a matter of policy, the following advertising shall not be accepted:

a. Advertising for products or services that are illegal or whose movement in interstate commerce is illegal.

b. Advertising for contests, lotteries, or the offering of prizes based on chance.

c. Advertising for alcoholic beverages, tobacco products, or firearms.

d. Advertising advocating positions on political or social issues.

5. Advertising will not be accepted whereby the advertiser violates or may enable another to violate the OBA Rules of Professional Conduct. The OBA reserves the right to require language in advertisements which it deems necessary to help ensure compliance with the Rules of Professional Conduct.

6. Advertising that, on its face, is false or misleading to the "reasonable reader" of OBA publications and advertising copy for which the advertiser cannot provide factual substantiation or legal authorization in a form satisfactory to the OBA shall not be accepted.

7. Advertising in which the subject matter, content, material, or design jeopardize the mailing status of the publication for which it is submitted shall not be accepted. The OBA reserves the right to obtain assurance from the U.S. Postal Service that the advertising will not affect its mailing status.

8. Unpaid or discounted advertising space will be provided for public service or other advertising at the discretion of the Director of Public Information and/or Managing Editor. Such advertising shall be published on a space-available basis.

9. If an advertisement offers the sale of a product by mail order, the OBA reserves the right to examine the product a purchaser will receive. Examination of the product or publication of the advertisement does not constitute a guarantee or warranty of the product nor the endorsement, recommendation, support, or approval of the product by the OBA.

10. Any advertiser shall protect and indemnify the OBA against any and all liability, loss, or expense arising from the publication of the advertiser's advertisement.

11. The OBA shall not be liable for failure to furnish advertising space or to publish any advertisement due to strikes, labor disputes, government action, act of God, war, fire, breakdown of equipment, or any other circumstances beyond the control of the OBA.

Adopted by the OBA Board of Governors March 24, 2000
Amended April 12, 2002.

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